Basics of Business Administration - online

The Berlin University Alliance (BUA) is an alliance of Freie Universität Berlin, Humboldt-Universität zu Berlin, Technische Universität Berlin and Charité - Universitätsmedizin Berlin. Together, they are pursuing the goal of creating and shaping an integrated research space in Berlin. This alliance aims to establish Berlin as a leading international science location. All workshops and events offered by the Graduate Studies Support Program are funded by the BUA and therefore free of charge.

Participation

Doctoral researchers and postdocs (all disciplines) of the Berlin University Alliance.

Before booking a workshop, please make sure that you can attend for the entire duration. Please check our terms and conditions.

Objectives

The workshop provides a compact introduction to the basics of business administration for those who have not studied it. In addition to a general introduction to typical economic thinking and theories, this primarily concerns insights into the areas of corporate management, organization, controlling and marketing.

Content

In this workshop, knowledge is imparted that is needed after a job change to the free economy in order to be able to understand and classify the processes in the company. At the same time, however, this is also increasingly relevant for scientific activities, especially in the area of third-party funded projects; it is essential for the preparation of one's own self-employment. Trying out and practicing what has been learned also focuses on areas that can already be used in the current professional phase.

The following topics will be covered:

Business administration and economics in a nutshell: What theories should you know and what do you need to keep in mind when working in a market-oriented environment?

Internal management: How are processes within companies organized, implemented and controlled? What does corporate management, controlling and marketing involve?

Founders, managers and myself: How can I use business knowledge in the future? Which insights help me already now?