Self-Marketing / 26-4-SeMa-5

TitleTimeRoomTeacher
Self-Marketing / 26-4-SeMa-528.04.2026 09:00 - 16:30 (Tue)Dahlem Research School, Hittorfstraße 16, 14195 Berlin, Room 004 (Directions: S1, M11, U3, M48)Dr. Egeling, Alexander

 

It is often not enough simply to do a good job. In an increasingly confusing world, you only get important information, cooperation possibilities and job offers if people know you. That doesn't mean you have to bend over backwards, but that you should somehow spread the word about yourself and your expertise. This ranges from everyday behavior in the workplace to forms of self-advertising online and offline to the design of formalities such as the CV. Therefore, this workshop is intended to teach the basics of self-marketing and give participants the chance to develop their own strategies and priorities.

  • Why self-marketing is essential – and how to get to grips with it?
  • What do I want to stand for? My strengths and goals?
  • How to be visible in the office, at conferences and online?
  • Networking, clear communication and elevator pitches

 

Participation

Doctoral researchers (all disciplines) of the Berlin University Alliance. 

Before booking a workshop, please make sure that you can attend for the entire duration. Please check our terms and conditions. 
In case you need to cancel your participation (possible up to 14 days in advance), please log into your DRS account on our booking platform www.drs.fu-berlin.de, click on "My course list", choose the course in question, click on "course details" and then on "cancel booking". 

 

Please note

For updates and announcements register to our DRS Newsletter.

Also check out workshops at the BUA partner institutions that are available for you free of charge: Graduate Studies Support Program.

For workshops held online, participation is allowed under the following conditions: a working camera that is turned on and a microphone to allow active participation in discussions and group work. Headphones must also be used to protect other participants from office eavesdroppers. Regardless of on-site or online workshops, we would like to refer to the rules at Freie Universität Berlin, which can be found in the Code of Conduct.

 

Further Information

Postdocs are welcome to participate if spots are available.

Doctoral programs calculate credits based on the number of work units earned through workshop participation. Each work unit represents 45 minutes of workshop time, and 8 work units equal 0.5 credit points. For mini workshops (less than 8 work units), credits are calculated proportionally based on the work units. Please note: To be eligible for credit transfer, you must accumulate enough work units from short workshops. For example, attending two 3-hour workshops results in 8 work units (2 workshops x 4 work units each), which equals 0.5 credits.

 

Course Format: 
on-site
Course Capacity: 
14
Course Language: 
English
Work Units: 
10
Budget Points: 
8
PDF template: 
BUA (en)
Instructor: 
Alexander Egeling
Type: 
Workshop